Monday, 28 January 2019

FINAL CRIT (BOOK COVER)

- have an imaginative concept and original interpretation of the book 
- be competently executed with strong use of typography
- appeal to a contemporary readership
- show a good understanding of the marketplace(Penguin) 
- have a point of difference from other covers for same book


Is the rationale clear? If not, what is missing?

The followings are the comments and feedback from people in the final crit. I did some final refinements according to the suggestions that they gave. 

main problems:
- words above the eye are too small, might not be legible 
- gap between WNDER nad the O is too big, make the gaps smaller to make the design look visually better
- title on fromt cover and spine might be too big, make them smaller
- the Os look all the same, might change them into different handwritten Os, however I am still thinking whether to change them or not as the O represents Auggie and it i guees the Os should be all the same instead?
- i missed out the O in the quote on the front cover

REFINEMENTS DONE AFTER CRIT




things i did well:
- imaginative concept
- did well in using typographic content
- simplistic and effective content
- visually strong
- good choice of colours

things i think i should improve:
- try to create more collages
- use real objects for designs
- might be too stubborn when it comes to certain specific ideas? 
- should be more experimental 







After the final crit, looking at others work, I realized that people did a good job in making use of existing objects. They did well in cooperating real objects with digitally made elements and I think this is one of my weaknesses. 


This was the work of one of the course mates that I gave feedback on in the crit. I really like how he made use of the collaging method with existing objects and typefaces to creates his own design. He edited the existing objects digitally and made them look less raw which made the design look really good. He also made use of different textures and edited them to fit the theme. I think that the methods he used to create his design are what I should really learn from, as collaging might be the most efficient yet effective way to create a design and a good idea. 



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